Content Marketing Services
Opt for Tailored-Content Marketing Services and Grow Your ROI Even Further
Every Business Owner Needs a Custom-Tailored Solution.
If writing your website copy hasn’t brought in leads or conversions, you’re not alone. Doing it all yourself may not yield you results. You need a focused strategy.
Or your company’s growth has hit an all-time high, and now you need to take your content marketing strategy up a notch, but you don’t know where to start! Trying to Do-It-Yourself at this stage of growth may do more harm than good.
Perhaps you have encountered some customer journey bottlenecks that are adding to your opportunity costs and increasing invisible expenses for your brand! It could look like you don’t know what to write every week to your newsletter subscribers! And you aren’t using your email newsletter to the maximum extent!
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Content Marketing Pits to Avoid
Why does that sound so familiar? It’s not your fault. What you are going through is content fatigue in your content marketing! And it keeps you stuck in the cycle of generic AI content, safe formal content/copy, and so on.
Maybe you tried hundreds of strategies, templates that promise to work, or hired writers who didn’t bring any desired results! And now you’re wondering how to break out of this rut!
But listen, there’s a way out. The answer isn’t quitting on AI! But using AI strategically to build your content strategy. Using AI for research and humanizing the content/copy by actually getting a human to write it.
Writing content and copy that helps you keep up in this age of AI and get cited by AI, and being able to stand out the right way.
It’s even more important now as 31% of GenZ have already started depending on AI-assisted search according to “The Marketing State of 2025 Report” by HubSpot. The rest of the generations will follow sooner rather than later.
Why Hiring the Right Professional Copywriter is What Your Brand Needs
You finally want to get the funnel upgrade and fix the holes once and for all. Rather than duct-taping your funnel every other Tuesday.
You have ultimately come to realize how important content marketing is, from creating dazzling first impressions (Ads) to the decision stage of your client’s buying journey (emails), and even post-buy.
And you are already ahead in the game by looking to hire a copywriter who specializes in conversions or a content writer who understands how to optimize and actually increase your authority using on-site SEO and GEO.
But hiring the wrong copy or content writer definitely means a write-off in your marketing budget. And to prevent that, you just don’t need a copywriter or content writer, but someone who understands the big picture.
You need someone who understands where your funnel is leaking and how to fix it. You need a content marketing strategist who knows content writing, copywriting, sales psychology, SEO, AEO, GEO, and ethical persuasion.
You also need someone who understands how best to help you in your current stage of business. So, hop on a discovery call and see if the copywriter you are hiring can help you in the above cohesive manner. And ensure you get a higher ROI.
But if you are unsure and need help deciding which service is right for you at your current stage of business, then book a free, no-obligation consultation call now.
How do I know hiring a Copywriter will get me Results?
Writing good copy that converts or content that brings in organic traffic is all about achieving a balance. A balance between understanding your audience and analyzing data to see how they react to your copy and content. A good copywriter adjusts and adapts.
But you can start with someone who understands sales, storytelling, emotional, and marketing psychology. Someone who additionally knows how to incorporate the principles of persuasion, on-site SEO, and UX, and stays current with what’s happening with AEO and GEO. It is not a lot to ask!
However, the most important thing is combining the above-mentioned skills with your analytics and adapting the copy and content strategically. This automatically brings in the desired results and a higher ROI for your business.
If you are still reading this, then I know you are serious about hiring a copywriter and/or a content writer. And I can help you grow your brand and business by integrating all the required key skills. Choose your pick below!
Your Best Copy and Content Services for Your Business
You can read under each service what could be the issue that is stopping your business from reaching the next level. If any of this sounds like you, let’s chat!
You see, not addressing any of the following issues means continuing to duct-tape a funnel that has holes, as many as in Swiss cheese! But fixing them would not only mean a higher ROI but an overall improvement in net earnings.
Email Marketing
You have built a list, but lack sales through emails. Or you have used it for running sales campaigns, but wonder why it isn’t working as it should! Or you have always wondered what to write in your emails.
Sales Page Copy
Whether selling to a barely aware or an engaged audience, your messaging needs to be precise. For high-converting sales pages, you need crisp messaging & micro-targeting. Otherwise, your results will be bleak.
Content Pillar and Content Plan Pack
You may be experiencing content fatigue, churning out the same content, and your audience is bored and disengaged. or unsure what to post, and tired of posting at the last minute.
Website Copywriting
Your website receives plenty of traffic, but not enough inquiries. Is the bounce rate too high? Is the decision flow smoother? You may need a fix in micro-commitment or a mismatch in problem-awareness.
Social Media Marketing
With socials, consistency compounds. Yes, that part is true. However, if you let the wrong strategy compound, you may see it as less traction, unqualified leads in your DMs.
Content Marketing Strategy
Choosing the highest impactful content marketing strategy means a straightforward path to increasing ROI, net earnings, and your brand growth. If your strategy isn’t delivering that, you need a revamp.
SEO Content Writing
The blogs don’t just help new visitors discover you on Google or AI Platforms! But they should also aid in conversions. If your blogs aren’t doing that, you need to reshape your strategy.
Opt-in Page Copy
Your Ads are landing new prospects, but they aren’t signing up or downloading your lead magnet. This means the Ad and the landing page/Opt-in page copy have a disconnect and are costing you big time!
Funnel, Copy, and Content Audit
Not sure where to start, or you are unsure how to best improve the results from your copy and content? Then you should begin with a funnel audit or content/copy audit.
I worked with Pavithra on a project closest to my heart and I was in a vulnerable stage to think practically. She understood the assignment and helped me with the article in ways I could have never communicated and put it together. I would highly recommend Pavithra and would be using her help with my content in future for sure.
Bhuvana S
Past Client
My Copywriting and/or Content Writing Services – Who is it for and isn’t?
Who is it not for?
- If you are a founder or solopreneur who wants results from day one, please do not contact me.
- If you want click-bait copy/content for your business, please hire someone else who is ready to get paid for that!
- If you think writing is putting one word after another, that anyone can do it, and that it should be cheap, I am not the right person for you.
Who is it for?
- If you are a founder or solopreneur who understands that copy and content need to be strategic and take time to yield results, we are a good match.
- If you believe in ethical copy and content that positively influence the bottom line, then contact me right away.
- If you know it is an investment to hire a copywriter and/or content writer who brings in higher ROI for your business, what are you waiting for?
What happens once you decide to hire me as your Conversion Copywriter/Content Writer/Email Marketing Partner?
1
Book Discovery Call
You book a discovery call to discuss your copy/content requirements and expectations. My focus will be to understand your copy and content needs.
2
Ascertain Match/Mismatch
I will assess your requirements in a day or two. On our second call, I’ll explain how I plan to help you. Or if I I’m not the right person to help you, I’ll let you know at this stage.
3
Scope of Work + Work Begins
At this point, we both believe we are a good fit to partner up on your project. I’ll send my proposal to you, and we’ll begin to work together.
4
Deliverables + Retainer Pack
I provide the deliverable after taking your feedback and implementing the changes (if any). And if we decide to work long-term, we establish regular meetings to discuss strategy and feedback.
Frequently Asked Questions Before Hiring a Copywriter and/or Content Writer
Unlike agencies, you have more direct access to the writer (hey, that’s me), and unlike other copywriters, I offer additional, value-added services, including one-month content planning, tailored content strategy, and funnel-audit. I might provide it at no extra cost or at a modest cost. So, you get cohesive content marketing at affordable prices.
As a professional ex-researcher, I’m adept at collecting data and procuring relevant information. With extensive research and competitive analysis, I will utilize the appropriate industry lingo. I will also perform a deep dive and understand your business, your customers’ specific buying journey, and map the touch points. At last, you get copy/content that aligns with your business goals and industry standards.
It depends on your business needs. If you specifically opt for a well-established content strategy from scratch, it will be considered as a separate service. However, if you already possess one and only need advice, I can do that at no extra cost, along with copy/content writing services. If you want a revamp of your existing content strategy, you get the service at a moderate cost.
I will include one targeted long-tailed keyword and 2 short-tailed keywords in the website copy/ SEO blogs and optimize it for on-site SEO (AEO and GEO, where applicable). If you need me to acquire relevant keywords for you, that will be an added cost.
Yes, absolutely. It is paramount for me that you feel satisfied with my services before we even consider a retainer partnership. You can obviously hire me for a single service or a tailor-made bundle for your business. Book a discovery call to know more.
I offer two complimentary rounds of edits, and I will include any feedback that you may have. But further revisions may cost extra. This ensures that the copy/content you get in the end will be what your business specifically requires and is aligned to bring in the desired results.
We discuss in advance which KPIs are best suited for your business, and any metrics chosen, be it click-through rates, bounce rates, or open rates, will be measured using your analytics tool. I request access to the analytics to ensure I can maximize conversions or other desired results when we work on a retainer basis.
I bring over five years of proven experience as a conversion copywriter and content writer. The previous client I worked with saw a YOY (specifically in 2022) 48.79% revenue growth and a 77.22% profit growth (rough estimate) solely from organic inbound marketing efforts. As quid pro quo for the good copy and content that I will provide, I need you to provide a strategic, optimal time for the desired results to appear.